How InnovaDerma utilised user-generated content to fuel their own social channels
InnovaDerma is a UK developer and marketer of beauty, personal care and clinically proven life science products. It has a presence in the UK, Europe, the US, Australasia, Asia, and Africa. The ambitious and innovative business is dedicated to delivering high-performance products across all of its brands.
After its recent merger with Brand Architeks it now has a broad portfolio of brands. Skinny Tan, Charlies + Lee and Nuthing are the current brands on The Room platform, with Super Facialist and Roots Double Effects following suit.